Effective Date: April 23, 2026

1. INTRODUCTION

Welcome to PREMIER SPORTS EQUIPMENT LIMITED (“we,” “us,” “our,” or the “Company”). We operate the e-commerce website located at www.premiersportsequipment.com (the “Site”). We are committed to protecting your personal information and your right to privacy in accordance with the New Zealand Privacy Act 2020.

This Privacy Policy explains what information we collect, how we use it, and what rights you have in relation to it when you purchase sports equipment or interact with our digital services. By using our Site, you agree to the collection and use of information in accordance with this policy.

2. INFORMATION WE COLLECT

We collect personal information that you voluntarily provide to us when you register on the Site, express an interest in obtaining information about us or our products, or when you participate in activities on the Site.

A. Personal Information Provided by You

• Identification Data: Your full name and date of birth (to verify eligibility for certain sports categories).
• Contact Data: Your email address (labyrinthine@premiersportsequipment.com for our records), physical shipping address, billing address, and phone number (+64 211842242).
• Account Credentials: Usernames, passwords, and security hints used for authentication and account access.
• Financial Data: We collect data necessary to process your payment if you make purchases. All payment data is processed by secure, third-party payment gateways (e.g., Windcave, Stripe, PayPal). We do not store your full credit card information on our servers.

B. Automatically Collected Information

When you visit our Site, we automatically collect certain technical information:

• Device Data: IP address, browser type, operating system, and device identifiers.
• Usage Data: Pages viewed, time spent on the Site, and referring URLs. This is collected through cookies and similar tracking technologies to improve your shopping experience.

3. HOW WE USE YOUR INFORMATION

We process your personal information for the following business purposes:

• Order Fulfillment: To process and manage your orders, payments, and deliveries from our Auckland facility to your specified location.
• Warranty and Support: To manage product warranties for high-performance sports gear and provide customer support.
• Communication: To send you administrative information, such as order confirmations and updates to our terms.
• Marketing: To send you promotional communications regarding new sports equipment or exclusive deals (only if you have provided explicit opt-in consent).
• Security: To monitor for potential fraud and ensure the safety of our online transactions.

4. DISCLOSURE OF YOUR INFORMATION

We only share information with your consent or as necessary to fulfill our business obligations:

• Service Providers: We share data with courier companies, IT hosting providers, and marketing platforms that help us operate our Services.
• Legal Compliance: We may disclose your information where we are legally required to do so by New Zealand law, or to respond to a court order or subpoena.
• Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your personal information may be transferred as a business asset.

5. DATA RETENTION

We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it.

6. DATA SECURITY

We have implemented appropriate technical and organizational security measures, including SSL encryption, designed to protect the security of any personal information we process. However, please remember that no method of transmission over the internet is 100% secure.

7. YOUR PRIVACY RIGHTS (NEW ZEALAND PRIVACY ACT 2020)

As a resident of New Zealand, you have specific rights under the Privacy Act:

• Right to Access: You have the right to request a copy of the personal information we hold about you.
• Right to Correction: You have the right to request that we correct any inaccurate or out-of-date information.
• Right to Opt-Out: You can unsubscribe from our marketing email list at any time by clicking on the unsubscribe link in the emails we send.

To exercise these rights, please contact us at the email provided below.

8. COOKIES AND TRACKING

We use cookies to enhance your browsing experience. You can choose to set your web browser to refuse cookies, or to alert you when cookies are being sent. If you do so, note that some parts of the Site may not function properly.

9. UPDATES TO THIS NOTICE

We may update this privacy notice from time to time. The updated version will be indicated by an updated “Revised” date and will be effective as soon as it is accessible. We encourage you to review this notice frequently.

10. CONTACT US

If you have questions or comments about this notice, you may contact our Privacy Officer at:

PREMIER SPORTS EQUIPMENT LIMITED

• Address: 20 Ballindrait Drive, Flat Bush, Auckland 2019, New Zealand
• Email: labyrinthine@premiersportsequipment.com
• Phone: +64 211842242
• Website: www.premiersportsequipment.com